Brighton’s Bone Idol issues doggy Christmas gift guide!

Brighton’s Bone Idol issues doggy Christmas gift guide!

At the start of 2021 we all had high hopes that the new year would be far better than the pandemic shock of 2020.

The challenge did continue, but it has also been lovely to see things getting a little more ‘back to never-normal’ Brighton.

We have had a string of successful trainees coming through the doors of the Bone Idol Training Academy in Hove, and at the St James Street shop we are busier than ever before after a real puppy boom.

We would like to thank each and every member of the Brighton and Hove community who has supported Bone Idol, and all the other local independently run businesses during this recovery period. You are all amazing.

To say we are looking forward to Christmas here at Bone Idol is an understatement, and we have loved decorating our shop front again this year with a doggy winter wonderland theme.

Inside the shop there are some wonderful Christmas treats for your dog to enjoy too, and here is a round-up of our favourites…

Ben Thorpe, Bone Idol Director

This year is all about Tweed, and we have a beautiful range in stock. Our real Harris Tweed collars and leads are really popular with customers and staff alike, and your dog will look like the proper country lady or gentleman.
Collar prices start at £23.50 for a small to £27.50 for a large. Leads range from £25.50 to £27.50.

We also love Dogs and Horses, and this year we have this wonderful red collar and lead set, which is padded with leather on either side. The lead costs £65 and the collar costs £45.

When it comes to toys we just can’t get enough of this wonderful ‘Gloria the Gobbler’. She even makes a gobbling noise and is perfect for a curious dog. Gloria costs £13.99.

Just like us, many dogs love a snazzy Christmas jumper, and on a cold winter walk a coat is needed to keep some breeds warm.

We have you covered at Bone Idol with a beautiful range of Wolters jumpers, and back in stock we have a range of waterproof and windproof coats.

There are plenty of festive options when it comes to doggy’s Christmas dinner too…

At Bone Idol we are proud to have our own brand of dog food, and they come in a range of flavours including the Christmassy turkey and garden vegetables with cranberry.

The complete food option is available in the shop and costs £13.99 for 2kg and £32.99 for 6kg.
If you would like to buy a larger 12kg bag for £54.99 those are available at

In the shop we also stock the brilliant Forthglade wet food. At the moment we are stocking the brand’s Christmas Dinner Box, which contains four beef, four turkey and four lamb meals. The box costs £17.99.  A single serving turkey meal is also available for £1.79.

When it comes to treats we always believe that these should be healthy, and as well as our popular doggy deli, we have a range of fabulous value festive options.

For a bulk bargain we are stocking the Hollings tub of Christmas, which contains all 100% natural treats including the star of the show, the pig’s ear!

However you spend your Christmas we hope that for you and your dog it is happy, healthy and fabulous. And we can’t wait to see you again soon!