Fitness Influences That Will Inspire You To Hit The Gym In 2019
The use of social media has become an integral part of our lives. With around 2.62 billion users around the world, each platform allows people and brands to develop their own online personas and help them to attract a large following by posting meaningful content.
Those who have large social followings are becoming a lucrative marketing avenue for brands too, helping influence the sales of products or services to their audience. From this, influencer marketing was born.
In this article, we take a look at some athletic influencers on Instagram that you should be following and analyse their accounts.
If you love all things exercise, this adrenaline-focused fitness account is a must-follow this year. With just over 7,000 followers, Clem is definitely leaving a good impression on the athletic community. A lot of his posts are with his friends, which makes anyone looking for inspiration feel part of his club.
Clem partnered with Core Collective to delivery a Focus Pack, a massive achievement for this influencer. This means that you only pay for what you need, and gain access to consultation so you know you’re working in the right direction!
Coach_Clem Account Analysis January 2019*:
- 7K Followers
- 400 Posts
- 214 Average Likes
- 22% Engagement Rate
Joe Wicks (TheBodyCoach)
Believe it or not, the next guy on our list has a total of 2.5 million followers and has a goal to transform bodies and mind. With eight healthy eating cookbooks under his sleeve, Joe usually posts body transformation pics of his clients and of course healthy food!
He even teamed up with Gousto to share his favourite recipes. Aside from this, with his own rightful success, he’s been able to launch his own supplement range that has had rave reviews!
TheBodyCoach Account Analysis January 2019*:
- 5 Million Followers
- 9,000+ Posts
- 25,642 Average Likes
- 07% Engagement Rate
Chris Magee (Mageesy)
If you’re a lover of fitness in the UK, Chris Magee is making his mark on the industry. With just 31,000 followers, the Irish fitness guru was formerly a personal trainer and now is an international yoga teacher – allowing his audience to practice with him online and ensure that they’re in the best mindset possible.
This influencer does a lot of work for charities. On International Yoga Day, he assisted the Yoga For Refugees event and shared his expertise with those in need.
Mageesy Account Analysis January 2019*:
- 3K Followers
- 400 Posts
- 376 Average Likes
- 29% Engagement Rate
Alex Bowen (AB_Bowen/AB_BownFitness)
We’re a nation that is obsessed with reality TV and more specifically, Love Island. You’ll remember Alex Bowen from the second season and since the show ended, Alex has been able to rack up a following of 1.4 million followers on Instagram alone.
There’s nothing that this influencer hasn’t done, from countless sponsorships to even being the focus of men’s t-shirts retailer QUIZMAN’s Honeymoon Edit following his wedding with Olivia Buckland. However, he does have a second account that is entirely dedicated to workout videos and gym pictures – which has gained a respectable following of almost 50,000 people
AB_Bowen Account Analysis January 2019*:
- 4 Million Followers
- 2,000+ Posts
- 514 Average Daily Followers
- Around 40 Posts Per Month
Kenneth Gallarzo (Progressive_Calisthenics)
If you’re afraid of calling quits early in the year, Ken will keep you motivated. The majority of his uploads are videos, so you genuinely do feel a sense of unity and involvement when you’re browsing his page. You’ll even become familiar with a lot of the people he trains with!
With almost half a million followers on the account, expect pictures from his favourite travel locations!
Progressive_Calisthenics Account Analysis January 2019*:
- 411K Followers
- 950+ Posts
- 2,259 Average Likes
- 56% Engagement Rate
How many of these people are you following and have you stayed committed to your gym routine this month? You can do it!
*Influencer analysis data depended on business/personal account settings.