PR agency Fortitude Communications have been awarded a drone operator’s license from the Civil Aviation Authority.

It has launched aerial video and photography services to help bring a new perspective to storytelling. The service will provide cinematic quality aerial content for clients and complements Fortitude’s existing video production offering. It expands the range of core communications services provided by the agency including strategy, content writing, PR, social media management, reputation and video production.

The CAA, the UK’s statutory corporation which oversees and regulates all aspects of civil aviation only awards a drone pilot license following a stringent testing process. Testing covers planning, communication, high levels of situational awareness, safety and professionalism.

Greig Box Turnbull, founder of Fortitude, said: “This is an exciting step forward in our growth and strengthens our core offering. It means we can offer more creative and impactful options to clients.”

Fortitude represents clients in various sectors including professional services, transport, health, charity, tech and sport. Clients include Oxford Bus Company, Oxford United in the Community, Sensium and TicketCo.

Thom Airs, head videographer of Oxford based Fortitude, underwent the formal training and passed the exams with flying colours to become the agency’s CAA licensed drone pilot.

Mr Airs said: “The training was rigorous and rightfully so. Having the CCA license means any drone footage we obtain can be used for commercial purposes. We are fully licensed and insured and looking forward to helping clients stand out from the crowd even more.”

Founded by former Oxford United managing director and Mirror journalist Mr Box Turnbull in 2017 Fortitude has proved to be resilient during COVID-19. “We’re finding our central offering of helping organisations save time and enhance their reputation by engaging with key audiences consistently via quality content is growing in appeal,” said Mr Box Turnbull.