Start-Up Celebrates Sweet Win With Collaboration At Five Star London Hotel

THE FUTURE is looking sweet for fledgling Start-up ‘Diet Starts Tomorrow’ having landed a much-coveted spot on the in-room dining menu of legendary five-star hotel The May Fair in London.

Launched just eight months ago, Diet Starts Tomorrow, which offers monthly subscription boxes of gourmet sweets and treats is the brainchild of young entrepreneurs, co-founders and friends Charlie Terry and Mikey Pearce.

The May Fair Hotel, which is part of the Edwardian Hotels London will be offering a bespoke ‘The May Fair Pick n Mix’ box in all 400 rooms including their 37 suites in the mini bar offering from Monday 25 February 2019. Larger selection boxes will also be available on request from their recently revamped in-room dining menu.


Marketing expert, Charlie Terry, who also runs CEEK Marketing and grew up in Rottingdean Brighton, and lives in Battersea, said: “For a young brand like ours to be stocked in the prestigious May Fair Hotel is a huge win for a small start up and it follows on our success at Vidcon where we held our own alongside huge brands such as Adobe and Warner Bros.”

Youtuber, Mikey Pearce, who also grew up in Brighton but now lives in London said: “We all know there are times when the munchies strike, and you need to indulge your sweet tooth and what could be more convenient than a gourmet box of sweets in the comfort of your room.

“They say there are five-star hotels and then there is The May Fair Hotel and we like to think that there are sweets and then there is ‘Diet Starts Tomorrow’ sweets and treats so bringing the two together sounds like the perfect recipe for success and one we are sure hotel guests will love.”

Outside of The May Fair Hotel, hand selected Diet Starts Tomorrow boxes are available online via a convenient subscription or can be sent as a gift. For more information please visit https://dietstarts.com