The Brilliant Brighton Bricks Trail Is Back!

The Brilliant Brighton Bricks Trail Is Back!

Spot the 42 hidden LEGO Minifigures in Brilliant Brighton and you could win a fantastic LEGO set and cash prize, with the return of the Brilliant Brighton Bricks Trail.

Big and little LEGO fans alike are invited to take part in the city’s festive Brilliant Brighton Bricks Trail, organised by Brilliant Brighton and Brighton Bricks, and supported by HSBC UK. Trail-goers need to simply spot and name all 42 hidden LEGO Minifigures, to be in with a chance of winning one of four amazing prizes – including LEGO sets worth up to £89.99 and £400 cash!

Individual LEGO characters will be hidden in the windows of shops, cafés and restaurants across the city centre, as part of the Brilliant Brighton Bricks Trail, taking place between Friday 10th December 2021 and Sunday 16th January 2022.

“We’re excited to run the much-loved Brilliant Brighton Bricks Trail again, in partnership with local LEGO community group Brighton Bricks, and hope that this, along with our Christmas lights, will get people feeling festive and exploring Brilliant Brighton,” Gavin Stewart CEO of Brilliant Brighton, also known as Brighton’s Business Improvement District, says.

“Due to the pandemic, we weren’t able to run the Trail last year but we hope that people will enjoy getting out and about and finding the hidden LEGO figures during the festive period, and beyond!”

Nick Bright, of Brighton Bricks adds: “It’s great we can run the Trail again this year, it is amazing to see all the kids scouring the shop windows trying to find the hidden Minifigures, while showcasing the many amazing and diverse shops Brilliant Brighton has.”

The event is supported by HSBC UK. Paul Amos of HSBC says: “HSBC UK is delighted to support this year’s Brighton Bricks Trail, a fantastic event for all the family to enjoy. Following on from the successful Christmas Lights Switch On, it’s great to see another opportunity for our community to come together and show what our city centre has to offer.”

The four fantastic prizes up for grabs are worth a total of almost £1,000, combine LEGO sets worth up to £89.99, as well as cash amounts of up to £400.

The prizes are:
First prize: LEGO Creator Medieval Castle set worth £89.99 PLUS £400 cash prize
Second prize: LEGO Star Wars The Child set worth £69.99 PLUS £200 cash prize
Third prize: LEGO Everything Is Awesome set worth £30.99 PLUS £100 cash prize
Fourth prize: LEGO Bricks and Ideas set worth £8.99 PLUS £100 cash prize

To get involved, all trail-goers have to do is collect a form from one of the 42 participating businesses and then name each of the hidden LEGO Minifigures, before returning to either Sugardough (18 Market Street) or Boots (129 North Street) by 5pm on Sunday 16th January 2021. Trail forms are also available to download at

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