The Equine Collective are a new PR company with a difference – specialising in everything unusual and brilliant in the equine world. Launched today the agency brings together over 20 years combined equine and luxury lifestyle PR experience.

EC will raise the profile of equine clients worldwide – from equestrian hotels to international riders, equestrian photographers to venues, stunt companies for films and commercials to studs and so much more. A wide range of services will be on offer to clients from PR (both online and traditional) to Influencer engagement, brand affiliation, sponsorship, event management, and social media.

The Equine Collective is headed by Phoebe Oliver, who has run the successful travel and lifestyle PR agency Oliver Relations since 2003, and happens to be a passionate horse owner and rider having been put on her first pony at the age of two.  Helping people see the many different gifts a horse can bring to a person has been the overriding passion for Phoebe; so when the darkness of Covid fell (and with it the travel business) the idea for The Equine Collective was born.

Seeing a gap in the market for no-nonsense and smart representation in the sector, she started the Equine Collective and has already accumulated some very interesting clients from African based Horizon Horseback, to our very own International Dressage Rider Amy Stovold, Hacienda Horses in Spain to our very own British equine adventurer, broadcaster, socialite, and businesswoman Alexandra Tolstoy.

For further images and information on The Equine Collective please call Phoebe on 07970739695 or mail